Publish Date:
Tuesday, March 9, 2021 - 12:00pm
BRIGHTLINE IS BEING SUED BY VIRGIN ENTERPRISES FOR OVER $251 MILLION BECAUSE BRIGHTLINE TERMINATED THEIR NAMING DEAL EARLY. Virgin is accusing Brightline of using the pandemic to get out of the 20-year deal.
According to the lawsuit, Brightline told Virgin that they were terminating the agreement because the "Virgin brand had ceased to constitute a brand of international high repute, largely because of matters to the pandemic."
Read the full article here.
The original article was written by Joanne Faulkner of Law360.